Hyaluronic Acid: The Hydration Hero Explained
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Hyaluronic acid is a molecule your skin already makes. It works like a sponge, drawing water in and holding it there – which is why it has become one of the most popular hydrating ingredients in skincare.
What hyaluronic acid does
- Attracts moisture – as a humectant, it binds water to the outer layers of the skin.
- Plumps and smooths – well-hydrated skin looks fuller and smoother, and fine lines caused by dryness look less visible.
- Suits every skin type – it is lightweight and non-greasy, so it works for oily and sensitive skin too.
How to get the most from it
- Apply to slightly damp skin so it has water to hold on to.
- Seal it in with a moisturiser or facial oil to keep that hydration in place.
- Use it morning and night – it plays well with almost every other ingredient, including retinol and vitamin C.
Where you'll find it
- Caviar Facial Serum 30ml – with caviar extract and vitamin C
- Caviar Eye Serum 15ml – targeted hydration for the eye area
- Gold Shimmer Oil with Hyaluronic Acid 30ml – softens skin with a subtle golden glow
- Anti-Ageing Retinol 0.2% Night Moisturiser 50ml